225113: Marketing Specialist
Skill Level: 1
Assessing Authority: VETASSESS
Visa Options – ANZSCO 225113
| Visa Type | Eligibility | MLTSSL | STSOL | ROL |
|---|---|---|---|---|
| Subclass 189 (Skilled Independent) |  | - | - | - |
| Subclass 190 (Skilled Nominated) |  | - | | - |
| Subclass 491 (State/Territory nominated) | | - | | - |
| Subclass 491 (NOT nominated by State/Territory) | | - | - | - |
| Subclass 485 (Graduate) | | - | - | - |
| Subclass 482 (TSS) | | - | | - |
| Subclass 186 (ENS) | | - | - | - |
| Subclass 187 (RSMS) | | - | | - |
| Subclass 407 (Training) | | - | | - |
State Eligibility Summary Table – ANZSCO 225113
- Occupation MAY be eligible
- Occupation in the ‘Supplementary Skilled List’ or ‘Special Conditions Apply’
- Occupation NOT on relevant ‘State Occupation List’, or ‘Closed’ status; but MAY still be eligible if you meet the requirements
- Occupation NOT eligible
225113: Marketing Specialist
Major Group: 2 – Professionals | Sub-Major Group: 22 – Business, Human Resource and Marketing Professionals | Minor Group: 225 – Sales, Marketing and Public Relations Professionals | Unit Group: 2251 – Advertising and Marketing Professionals
Description
Identifies market opportunities and advises on the development, coordination and implementation of plans for pricing and promoting an organisation’s goods and services.
Skill Level
Occupations at Skill Level 1 have a level of skill commensurate with a bachelor degree or higher qualification. At least five years of relevant experience may substitute for the formal qualification. In some instances relevant experience and/or on-the-job training may be required in addition to the formal qualification.
Specialization
- Brand Manager
- Category Manager
- Product Manager
- Sales Promotion Officer
Specialization titles are any commonly used titles which refer to a subset of jobs belonging to the occupation designated in the principal title. These jobs involve the performance of specialised tasks rather than the broader range of tasks usually performed in the occupation.
Tasks
- Planning, developing and organising advertising policies and campaigns to support sales objectives
- Advising executives and clients on advertising strategies and campaigns to reach target markets, creating consumer awareness and effectively promoting the attributes of goods and services
- Coordinating production of advertising campaigns involving specialised activities, such as artwork, copywriting, media scripting, television and film production and media placement, within time and budget constraints
- Analysing data regarding consumer patterns and preferences
- Interpreting and predicting current and future consumer trends
- Researching potential demand and market characteristics for new goods and services and collecting and analysing data and other statistical information
- Supporting business growth and development through the preparation and execution of marketing objectives, policies and programs
- Commissioning and undertaking market research to identify market opportunities for new and existing goods and services
- Advising on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels
Assessing Authority
Website
Email- Excludes positions which have nominated annual earnings of less than AUD65,000.
- Excludes positions that are in a business that has an annual turnover of less than AUD1M.
- Excludes any positions that:
- are based in a front-line retail setting predominantly involve direct client transactional interaction on a regular basis.
Source:Australian Bureau of Statistics, Commonwealth of Australia 2015 – Australia and New Zealand Standard Classification of Occupations (ANZSCO) Version 1.2 CODER, Cat No. 1220.030.001, http://www.abs.gov.au/ausstats/abs@.nsf/mf/1220.0